Created in 2009, Bitcoin is completely decentralized, peer-to-peer payment network that allows consumers to purchase products and services online. This means, whenever consumer sends a transaction, it is digitally signed, verified and secure. Bitcoin is an innovative kind of money that’s fully virtual, and uses encryption to regulate the generation of units of currency, independent from a central bank for the verification and transfer of funds, making it ideal for the online business.
Micro-merchants who want lower transaction costs.
Tech-Savvy merchants who want to differentiate themselves from the competition.
Cash-only merchants who want to accept a more reliable form of payment.
Anonymity - The customer does not have to share their name or personal details if they do not want to.
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